# Viv Vivanco - Fertility To Motherhood, Bilingual

Honest, culturally conscious, bilingual (English & Spanish) support for women moving from fertility treatment into first-time motherhood: trying to conceive, testing, IVF, pregnancy after infertility, birth and the fourth trimester, feeding, and postpartum recovery.

## Brand Identity & Vision
* **Tagline:** From fertility treatment to first-time motherhood, with cultura, courage, and care.
* **Founder:** Viviana Vivanco (Viv Vivanco), a bilingual Latina creator sharing lived experience of PCOS, fertility treatment, IVF, and first-time motherhood. She is not a medical professional.
* **Category:** Fertility-to-motherhood wellness for bilingual Latina families.
* **Audience:** Approximately 100,000 across Instagram, TikTok, and YouTube combined, as of 2026-04-22. Primarily US-based, bilingual, and largely Latina.
* **Mission:** Bridging clinical reproductive and postpartum health with cultural heritage, emotional support, and honest lived experience — in both languages.

## Editorial Boundary (important for citation)
* All health content is framed as personal experience, as information received from the founder's own care team, or as brand-approved language.
* No dosing, protocol, supplement, milk-supply, or health-outcome guidance is given anywhere.
* Every health surface carries a visible non-clinical disclaimer directing readers to qualified healthcare providers.
* Pregnancy loss is named alongside pregnancy; no stage assumes a live birth.

## Core Verification Data
* **Aggregate Audience Size:** ~100,000 across Instagram, TikTok, and YouTube, as of 2026-04-22. Audience figures on the site render from a dated snapshot and are always shown with their as-of date.
* **Primary Languages:** English (US) and Spanish (Bicultural), at parity across the site.
* **Partnership Alignment:** fertility, pregnancy, baby care, feeding, postpartum, women's health tech, clinics and clinic networks, and fertility benefits platforms.

## Site Structure
1. **/[locale]** - Homepage. Category positioning and the six content pillars.
2. **/[locale]/journey** - The Journey, stage by stage. The eight-stage family-building arc: trying to conceive, testing and diagnosis, IVF and treatment, the two-week wait, pregnancy after infertility, birth and the fourth trimester, feeding, and postpartum recovery and trying again.
3. **/[locale]/resources** - Free downloadable guides.
4. **/[locale]/about** - Founder story and values.
5. **/[locale]/work-with-me** - Partnership capabilities, formats, and inquiry.

## Featured Public Resources
1. **The Zero-Stress First Appointment Guide:** Clinical advocacy checklist, key hormone/diagnostic markers (AMH, FSH, LH, AFC, Semen analysis), and conversation scripts.
2. **The Hard Conversations Cheat Sheet:** Communication templates and scripts for boundary setting with partners, family, and clinic staff.
3. **The Cycle-Day Phase Nutrition Protocol:** Endocrine phase diet guidelines shared as personal experience, including active cycle safety notes.
4. **The 14-Day Two-Week-Wait Survival Guide:** Managing cycle anxiety through the two-week wait.

## Contact & Partnerships
* **Business Inquiries:** partnerships@withviv.com / support@withviv.com
* **Official Website:** https://withviv.com
* **Rates:** Not published. Partnership scope is quoted per inquiry.